Ikigai is a weight loss formula that claims to deliver an array of weight loss benefits. By taking one capsule of Ikigai daily, you can purportedly address the root cause of weight gain. According to the official website, the formula in Ikigain claims to target hormones like cortisol that may affect weight. By targeting these hormones, cardiovascular health, and other body areas, Ikigai claims to provide powerful fat-burning effects.
Ikigai is manufactured in the United States in an FDA-approved, GMP-certified facility. The company claims its formula is “the world’s first safe, natural solution” that addresses the root cause of abdominal fat and unexplained weight gain.
The Story Behind Ikigai
Ikigai is marketed online by a man who claims the formula saved his life.
That man was playing with his son outside when he passed out. He was taken to the hospital in an ambulance.
That man had gained a significant amount of weight over the years, leading to serious health problems. After his visit to the hospital, that man decided to make a change.
The men who created Ikigai started researching cures for weight loss. His search led him to the Japanese island of Okinawa and a man named Dr. Ichikawa.
Okinawa is famous for its high life expectancy and healthy people. In fact, the people of Okinawa have some of the highest life expectancies in the world – and obesity is nearly unheard of.
Based on Dr. Ichikawa’s research, that man concluded that you could follow a Japanese diet, take Japanese supplement ingredients, and lose a significant amount of weight.
Contrary to conventional weight loss advice, the man who created Ikigai claims weight loss has “nothing to do” with how strictly you count calories or how much you exercise. It’s not even related to your genetics or metabolism.
Instead, the only way to lose weight is to take his supplement, Ikigai, which he described as a “10-second hack that you can do tonight.”
That man claims he enjoyed spectacular weight loss results after taking Ikigai, losing 54 pounds “in just weeks” from all over his body.
That man also claims he now enjoys stable blood sugar, healthy blood pressure, and better cardiovascular health after taking Ikigai.
Obviously, losing 54 pounds in weeks is insane. Let’s take a closer look at where Ikigai comes from – and how this supplement works.
Where Does Ikigai Come From?
Ikigai is a Japanese concept translated to “a reason for being.”
It’s based on the idea that you get satisfaction from life. You have productive goals and ambitions. You get enjoyment from life without chasing money or fame. You enjoy your work, and you have a comfortable feeling of certainty with where you are in life.
The name “ikigai” comes from Japan. One 2018 article described ikigai as “the secret to a long and healthy life.”
“In Japan, millions of people have ikigai (pronounced Ick-ee-guy)— a reason to jump out of bed each morning… The Japanese island of Okinawa, where ikigai has its origins, is said to be home to the largest population of centenarians in the world. Could the concept of ikigai contribute to longevity?”
People have written books about ikigai. Hector Garcia’s book, Ikigai: The Japanese Secret to a Long and Happy Life, became a bestseller.
Ikigai is based on the convergence of four primary elements, including:
By optimizing these four areas, you can discover your own ikigai. Studies show ikigai is crucial for living a long and healthy life.
Ikigai (the supplement) works differently, helping you lose weight instead of finding your passion. However, it’s marketed as a way to live longer while addressing the root cause of aging.
How Does Ikigai Work?
The makers of Ikigai provide limited information about how the supplement works, what’s inside the formula, or whether or not Ikigai is safe to take.
Ikigai has not completed any clinical trials to verify its safety or effectiveness. There’s no evidence that anyone has lost weight while taking Ikigai – and there’s certainly no evidence you can lose 50+ pounds in a few weeks of taking Ikigai without dieting or exercising.
However, it’s true that stress impacts weight, and it’s true that Okinawans live a long time and have a low rate of obesity.
The Japanese island of Okinawa is a “blue zone,” which means it has more centenarians than most parts of the world. People in Okinawa tend to live longer than anyone else in the world. Japan already has one of the longest life expectancies at birth (LEB) in the world, and Okinawa’s life expectancy is even higher.
Researchers continue to study Okinawa to determine what makes Okinawans so healthy. Researchers have found that Okinawans eat 50% more green and yellow vegetables than the Japanese average. Others have suggested Okinawans eat more fish, giving their hearts the fatty acids they need to prevent heart disease.
Okinawa has become so famous for its life expectancy and longevity that you can find diets named after the island. The Okinawa diet is a diet associated with small quantities of rice, large amounts of sweet potato, low sugar intake, and high vegetable intake.
Although Okinawa is famous for its longevity and low obesity rates, things are changing. Obesity rates are climbing. Some researchers have blamed the younger generation’s affinity for western food. While older generations lived a healthy lifestyle, younger generations may be losing touch.
It’s also true that cortisol impacts weight gain. Ikigai claims to target cortisol, supporting normal stress hormone levels and addressing the root cause of weight gain. If you have a stressful lifestyle, then your stressful lifestyle may be causing you to gain weight regardless of your diet and exercise.
Your body produces cortisol in response to stress. Cortisol is a survival hormone: it tells your body to store fat instead of keeping it. It tells your body to stop burning fat – because it might need that fat to survive. It’s part of your body’s fight or flight response.
Modern research shows that higher cortisol levels are associated with weight gain. As your body produces more cortisol, you naturally gain more weight. By reducing cortisol, you may be able to reverse this effect.
Ikigai contains an adaptogen called ashwagandha. Adaptogens support your body’s stress response. Many people take ashwagandha daily for various effects. One study found that ashwagandha substantially reduced cortisol levels compared to a placebo, suggesting ashwagandha could help you lose weight by targeting stress and cortisol.
Ikigai also contains lemon balm extract. We’ve seen lemon balm extract is sleep aid supplements and muscle relaxing supplements. However, we don’t typically see lemon balm in weight loss supplements. There’s limited evidence lemon balm can help you lose weight.
Overall, it’s hard to assess the safety or efficacy of Ikigai without knowing the ingredients or dosages in the formula. However, it’s possible the supplement helps to manage your body’s stress response, making it easier to lose weight.
Instead, the Ikigai sales page and video focus mostly on the health benefits associated with the supplement. As mentioned above, the company claims you can lose 54 pounds in “just a few weeks” of taking the formula.
Other advertised benefits associated with Ikigai include:
Overall, Ikigai claims to be the ultimate weight loss solution, attacking weight gain from multiple angles in multiple ways – all with minimal diet or exercise required.
The makers of Ikigai provide limited information about the ingredients inside the formula. As far as we can tell, Ikigai is packed with plant extracts, herbal extracts, and Asian plant extracts. Beyond that, however, we know little about what’s inside the formula.
Here’s all the information the manufacturer provides about the ingredients in Ikigai:
“IKIGAI is a synergy of the rarest adaptogens and botanicals that address the disruptive effect of day to day stress on our bodies and awakens our fat-burning metabolism.”
In other words, we know Ikigai contains two ingredients, including:
These are vague terms that don’t mean anything. Adaptogens can refer to any plant extract that supports your body’s stress response. Popular adaptogens include mushroom extracts, herbal extracts, anti-inflammatory plant extracts like turmeric, and other ingredients.
Botanical extracts are similarly vague. Any extract from a plant is a botanical extract. It’s unclear where the plants are grown, which types of extracts the company uses, or where the ingredients are processed.
How Much Weight Can You Lose With Ikigai?
The makers of Ikigai claim you can lose 54 pounds in “just a few weeks” of taking the supplement.
The creator of the formula claims he lost a similar amount of weight after taking Ikigai. That man had severe cardiovascular and weight problems – so bad that he passed out and was taken to the hospital by ambulance. After being released from the hospital, that man created Ikigai and lost 54 pounds in a few weeks.
We cannot find any other weight-loss claims associated with Ikigai. As far as we can tell, nobody has successfully lost weight using Ikigai without diet or exercise.
Is Ikigai Safe?
The makers of Ikigai insist the formula is completely safe for anyone to take. As mentioned above, the creator of the formula suffered a severe medical episode – and took Ikigai safely regardless of his medical condition.
“IKIGAI is perfectly safe to take…IKIGAI is 100% natural, vegetarian and non-GMO. IKIGAI works by addressing your body’s reaction to stress to support healthy cortisol levels, reducing cravings and abdominal weight gain.”
However, the company recommends talking to your doctor before taking Ikigai if you have a pre-existing condition.
Scientific Evidence for Ikigai
Ikigai is priced at $59 per bottle, although the price drops as low as $44 per bottle if ordering multiple units. Here’s how pricing breaks down:
You can only order Ikigai through Ikigai-Formula.com. It’s not available in stores or through other websites.
Each bottle contains 30 capsules (30 servings) of Ikigai. You take one capsule per day to lose a significant amount of weight.
Ikigai Refund Policy
Ikigai is backed by a 60-day refund policy. You can request a complete refund on your purchase within 60 days with no questions asked.
However, the company keeps original shipping costs. You will not receive a refund on your $10 shipping fee.
If you don’t lose 50+ pounds of weight within taking Ikigai, then you are entitled to a complete refund. Contact the manufacturer to initiate the refund process.
Who Created Ikigai?
The makers of Ikigai provide limited information about themselves, their medical experience, or their nutritional certifications.
The man who created Ikigai and lost 54 pounds in a few weeks does not claim to be a medical doctor or weight loss specialist. He’s just a normal guy who solved his severe medical problem using Ikigai.
There’s no evidence that Dr. Ichikawa is a real medical doctor in Okinawa or that any medical doctor helped to formulate Ikigai.
The company claims to manufacture Ikigai in the United States in an FDA-registered, GMP-certified facility. However, the company does not disclose that facility’s location, nor do they disclose their ingredient sources.
There’s only one way to contact the makers of Ikigai:
Ikigai is sold online through Clickbank, a major eCommerce platform.
Ikigai is a weight loss formula that claims to help anyone lose 50+ pounds in a few short weeks with no diet or exercise required.
The diet pill is based on the Japanese concept of Ikigai, which emphasizes the importance of finding your purpose to live a healthy, happy, and long life.
Overall, there’s no evidence supporting any of the claims made on the Ikigai sales page, and the company provides limited transparency about itself, its testing, or its ingredients and dosages.
However, Ikigai is backed by a 60-day refund policy. If you don’t lose a significant amount of weight within the first few weeks of taking Ikigai, then you are entitled to a complete refund.